DECEMBER 19, 2025 – Secretary of War Pete Hegseth and other senior War Department officials honored the military’s top recruiters during the inaugural Recruitment Excellence Forum at the Pentagon.
A byproduct of Hegseth’s recently established Recruitment Task Force, the event aimed to recognize the hard work put in by 26 of the most successful recruiters from the departments of the Army, Navy and Air Force during fiscal year 2025.
“This is to say thank you — first and foremost — and to recognize excellence, which is what we want to do here, in every service: [recognize] the best of the best, incentivize everybody [to] work hard and [then] reward that,” Hegseth told the recruiters while gathered in the Pentagon’s press briefing room.
The secretary praised the recruiters for achieving the highest number of enlisted accessions in the past 15 years, with all branches averaging a roughly 104% mission completion rate.
“There’s a lot of things contributing to [why] someone may or may not qualify to get into the military [and] you guys cut through all of that. You find great Americans who want to serve, and you’ve signed them up in record numbers,” Hegseth said.
He noted that recruiting is closely monitored at the highest levels — including as high up as the White House — because it serves as a “feedback loop” from the American people.
“You can talk about polls, [and] you can talk about money, but men and women willing to serve and put on the uniform is a reflection of the belief they have in civilian leadership and military leadership,” Hegseth said.
Along with recognizing the recruiters, Hegseth said the forum was an opportunity for the department to get feedback from the recruiters on how their jobs could be made easier — a sentiment echoed by other senior War Department leaders who attended the event.
“What we want to hear is how [we] can help you. You’re the best of the best; you’re the most successful [recruiters] out there. How can we help you be more successful, and how can we help those that come behind you be more successful?” Undersecretary of War for Personnel and Readiness Anthony J. Tata said at the start of a roundtable discussion.
“[Recruiting is] tough work. … You’re convincing and talking to people about making a life-changing decision about service, and that is really difficult work,” Chief Pentagon Spokesman and Senior Advisor Sean Parnell told the recruiters during the roundtable.
“And we just want to let you know from the top of this building that you’re appreciated … [and] we’re going to do everything that we can to empower you, to cut red tape and to help you accomplish your mission,” he added.
Many of the recruiters in attendance explained what motivates them to do such a demanding and often taxing job.
“It’s 100% because of the impact that we make on young lives, on the individuals that I recruit that [might be] homeless, that don’t have anything going for themselves … and they want to do something bigger with their lives and just serve their country,” said Marine Corps Gunnery Sgt. Abel Layton Jr., a recruiter assigned to El Paso, Texas.
“Watching them come back as Marines — that’s 100% the main reason why I enjoy doing this job,” he added.
“[Recruiting is] important to me, and I think it’s important to everyone I know who’s in recruiting, because we are dedicated to the organization — and the goals and values of the organization — and [to] aligning those goals and values with the American public,” explained Army Staff Sgt. Ryan Dupuis, a National Guard recruiter assigned to Denver.
“We don’t take people and give them a job; we take civilians, and we make them members of the military,” he added.
Some of the recruiters also expressed their appreciation for being invited to Washington and for being recognized by the Recruiting Excellence Forum.
“It’s an absolute honor to be here, first of all. It’s really awesome to be recognized for the work that we’re doing day in and day out, because it’s not easy to be on recruiting duty, and I don’t think a lot of people really understand it until they’ve been in it,” said Navy Petty Officer 1st Class Ashley Lynch, a recruiter assigned to Atlanta.
“For them to put on something like this and to recognize the work that we’re doing, I think it speaks volumes,” she added.
Hegseth closed out his remarks by once again underscoring the War Department’s commitment to equipping the recruiting community with the tools it needs for success.
“Our job is to create an environment to make you more successful as sailors, as warfighters … [and], if we’re making your job easier and making you more effective, then we’re doing our job correctly,” he said.
“Please give us all the information that you have … [and] feed it to our folks while you’re here today so that we can improve even more,” Hegseth told the recruiters, adding, “And just keep being the best of the best.”
By Matthew Olay
Pentagon News