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AllAmericanDirect.com announces the final re-launch of ’Laptops for Flat Tops’ contest for milit

Lauren Fisher
Dittoe Public Relations

INDIANAPOLIS – (October 29, 2009) – AllAmericanDirect.com, a leading e-commerce provider of consumer goods and services, today announces the company’s fourth and final Laptops for Flat Tops contest, which will award one laptop with an embedded Webcam (for the family) and an additional Webcam (for the soldier) to two families who have an immediate family member serving in any branch of the U.S. military overseas.

This contest arrives on the heels of three successful Laptops for Flattops contests, which provided multiple military families the opportunity to more intimately connect with their loved ones. The popular contest re-launches on Monday, October 5 to provide a final opportunity for two more deserving military families.

Kara Rowbury of Fort Riley, Kan. was one of two winners during the company’s third contest. Upon her husband’s most recent deployment to Afghanistan, Mrs. Rowbury’s two children were informed their dad would only have access to a phone once a week. Mrs. Rowbury received news of her family’s win the night of her son, Xavier’s eleventh birthday.

“As he was blowing out the candles he wished that he could talk to his dad more often,” said Mrs. Rowbury. “That very evening I checked my e-mail and saw that we had won this contest! This was my son’s wish come true.”



To enter, all participants need to do is visit http://www.allamericandirect.com/military?cid=400604 and submit a short written description in their own words of why their family deserves to win, and how a laptop can improve their lives and communication with their loved one serving overseas. Families must be able to verify their loved one’s military enlistment. Anyone who knows of a deserving military family may submit an entry on their behalf.

“The stories that we have heard from the families of our military men and women have touched and inspired us,” said Mike Mountford, CEO of AllAmericanDirect.com. “I am speaking on behalf of my team, here at AllAmericanDirect.com, when I say we are truly grateful for the sacrifices that these men, women and their families have made to serve our country. We hope this final, small gesture will be seen as a tribute to those who have sacrificed so much for all of us.”

Entries for the contest can be submitted as early as 12:00 AM EDT (24:00 GMT) on Monday, October 5 via http://www.allamericandirect.com/military?cid=400604. The contest closes at 11:59 PM EDT (15:59 GMT) on Friday, November 13. Winners of the contest will be announced on Monday, November 30.

Judging will be done by a panel of three judges including: Col. (Ret.) Dale A. Kissinger, partner at MilitaryAvenue.com and a colonel (retired) in the U.S. Air Force, Mr. Scott Davis, an Air Force veteran of Operation Desert Storm and father of Army PFC Sean Davis, who is stationed in Vicenza, Italy, and is preparing for his second tour of duty in Afghanistan, and Ms. Jenna Richards, the sister of Capt. Phillip Richards and his wife Capt. Michelle Richards who are active in the Army’s 82nd Airborne Division and were deployed in September 2009 to Iraq for their second tour of duty.

Further information on AllAmericanDirect.com’s products and services is available online at http://www.allamericandirect.com/?cid=40060.

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About AllAmericanDirect.com

AllAmericanDirect.com is a leading online retailer of consumer goods and services, founded in 1983 and acquired in April 2003 by Michael R. Mountford, CEO, and Jon K. Pardieck, president & CFO. AllAmericanDirect.com is a privately held national retailer of DISH Network, Verizon Wireless, HughesNet and an e-commerce provider offering a wealth of products in the consumer marketplace. AllAmericanDirect.com is headquartered in Indianapolis, Indiana, with gross annual revenue in excess of $30 million. The company prides itself on helping consumers, “Live Simple. Shop Smart.” For media inquiries, please contact Christy Oberley at Dittoe PR at (317)202-2280 ext. 16. To learn more about All American Direct, please visit http://www.allamericandirect.com.